By Alex_Ratynski

Posted by Alex_Ratynski

For local businesses today, there are numerous different ways to market your brand online. The majority of your potential customers still use Google to find local businesses near them — businesses where they will spend their hard-earned money. In fact, 80% of searches with “local intent” result in a conversion.

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This begs the question: “What’s the best way to catch the attention of local searchers on Google?”

The answer: through Google Maps marketing.

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What is Google Maps marketing?

Google Maps marketing is the process of optimizing the online presence of your brand in Google Maps, with the >> READ MORE <<