By rjonesx.

Posted by rjonesx.

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It’s all wrong

It always was. Most of us knew it. But with limited resources, we just couldn’t really compare the quality, size, and speed of link indexes very well. Frankly, most backlink index comparisons would barely pass for a high school science fair project, much less a rigorous peer review.

My most earnest attempt at determining the quality of a link index was back in 2015, before I joined Moz as Principal Search Scientist. But I knew at the time that I was missing a huge key to any study of this sort that hopes >> READ MORE <<

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