By Kenia

Posted by Kenia

[Estimated read time: 9 minutes]

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The rise and rise of online video content over recent years is showing no signs of slowing. According to Cisco Forecast, video will represent 69% of all consumer-based Internet traffic by 2017; this is expected to rise to 80% by 2019.

Meanwhile, another study from Business Insider estimates that video advertising will account for 41% of total desktop display-related spending in 2020 in the US.

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Looking at these stats, it’s clear that video will continue to be a critical element of successful digital marketing strategies for the foreseeable future. As YouTube >> READ MORE <<

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