By randfish

Posted by randfish

With all the advancements search engines have made, a lot of folks in the SEO world are circling back to a fundamental question: If I’m targeting a particular keyword, where and how often should I use that in the front and back ends of my page? In today’s Whiteboard Friday, Rand puts his recommendations into the context of today’s SERPs.

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For reference, here’s a still of this week’s whiteboard. Click on it to open a high resolution image in a new tab!

Video transcription

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