By cheryldraper

Posted by cheryldraper

From networking with your peers to hearing from industry leaders, there are benefits a-plenty to attending conferences. You know that. Your peers know that. But how do you persuade the powers-that-be (aka your boss) that sending you is beneficial for your business?

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To help convince your boss that won’t just be lounging pool-side, sipping cocktails on the company dime, we’ve gathered the goods to help you get your boss to greenlight your MozCon attendance.

How to make the case

Business competition is fiercer than ever. What used to make a splash now feels like it’s barely making ripples. Only >> READ MORE <<

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