By purna_v

Posted by purna_v

[Estimated read time: 13 minutes]

Disappointingly, this isn’t one of those doom-and-gloom articles proclaiming that SEO/PPC is dead. Instead, we’ll look at how voice search will shake things up for us digital marketers and examine all the wonderful things that can come from it.

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But first, here’s a question for you.

If you wanted to find out who Microsoft’s current CEO is, what would you search for if….

a) You were on your computer and typed in your search phrase?

OR

b) You were talking into your phone using a digital personal assistant such as Siri or Cortana?

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