By Alan_Coleman

Posted by Alan_Coleman

By now, we’re all pretty used to Knowledge Graph results in the SERPs. But what could it mean when Google offers the ability to make a purchase, a call, book an appointment, or otherwise convert customers within those results? In this video blog, Alan Coleman speculates about a potential 100% conversion rate in the SERPs and raises the question of Google’s role in an increasingly app-centric world.

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Video transcript

In this video blog, I’m going to talk to you about a key trend we’ve noticed with Google here at Wolfgang.

12 months ago, the key >> READ MORE <<

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