By John-Henry

Posted by John-Henry

Digital marketing is a pretty introverted industry. This tends to make us a bit hesitant to embrace sales and outbound selling. There’s no beating around the bush: Sales can be difficult, scary, uncomfortable, and awkward — but if you want to grow your client base, it may require getting out of your comfort zone.

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Image via Quinn Dombrowski

Sales has a bad rap, especially with digital marketers. Even Moz’s founder frequently expresses how much he dislikes outbound. Let’s make one thing clear first: There’s a difference between spamming a scraped email list with >> READ MORE <<

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