By amandamilligan

Posted by amandamilligan

As you might imagine, it’s not easy to get your brand name mentioned in top media outlets.

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But if you put in the work to engage in content marketing + digital PR, the benefits are massive:

  • High-quality backlinks to your site
  • A significant boost in brand awareness
  • An increase in your brand’s authority
  • Improved relationships with writers who loved your content

I’ll explain how you can earn this type of coverage and its corresponding benefits for your brand.

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Step 1: Create newsworthy content

You probably have an instinctual sense of what qualifies as news, but some of the key >> READ MORE <<